Drag and drop segmentation Salesforce Marketing Cloud
Alternative SQL queries Salesforce Marketing Cloud
View all segments
Start designing a segment
View and use all Attribute Groups available within Data Designer. Newly added Attribute Groups will automatically be added. Easily navigate and search related objects and fields. Or search for a data extension and add it manually.
Drag-and-drop fields system Data Views
Use our drag-and-drop segmentation for Salesforce Marketing Cloud. Drag fields necessary for the segment into your segment criteria. Nesting sub selections is possible. Use field type specific filters. For example use anniversary off (date) or sum/average (number and int).
Add individual data extensions
You can add fields via the Contact Builder, system Data Views or connect an individual Data Extension.
Add fields for personalization or decision splits
Add fields to your target data extension that are not part of the criteria. For personalization or decision splits. For example; names, company or CLV.
Select fields inside of criteria
You can also include fields that are part of your criteria.
Add calculated fields
You can also configure fields to be shown as COUN, SUM or AVG.
Check fields target Data Extension
Check the fields that will be part of your target Data Extension.
Give your segment a name and choose overwrite or update. After completing the segment Activation Studio will do the heavy lifting.
Automate your segment
Start your Journey
After running the Journey the Journey metrics are calculated and shown versus the benchmark metrics.