Knowledge Base

We are thrilled to announce the release of Activation Studio version 3.0, the latest version of our Marketing Cloud solution that improves the workflow for marketers. With this update, we are introducing a significant new feature: improved folder management for marketers. This release includes folders for Segment Designer, Score Designer, and Interaction Designer, with full […]

Marketers are constantly seeking methods to increase the impact of their efforts and comprehend their target audiences. With the help of the RFM model in the Salesforce Marketing Cloud, you can reach both of these goals. The RFM approach helps you segment your audience into useful groups and find your most valuable clients by assessing […]

We are pleased to inform you that new roles, rights, and authorization capabilities will be available to our users. Users will have more control over their data and who may access it thanks to this new functionality. This new feature’s ability to allow users to designate particular responsibilities to various team members is one of […]