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Knowledge Base

Learn more about how to use Activation Studio. We offer help in getting started with our Segment, Score and Interaction Designer. We also offer use cases to get you started and to inspire you.

Latest news

Unlocking Account-Based Marketing (ABM) with Activation Studio and Salesforce Marketing Cloud

September 5, 2023
Harnessing the Power of Salesforce Sales Cloud, Marketing Cloud, and Web Data for ABM In the realm of B2B sales, companies are increasingly leveraging Account-Based Marketing (ABM) as a targeted strategy to reach high-value accounts. But how can tools like Activation Studio and Salesforce’s Marketing Cloud amplify these efforts? Dive deep into the world of […]

Introducing the All-New Activation Studio: Smarter, More Intuitive, and More Powerful than Ever!

August 22, 2023
Activate your data. Transform your marketing. We are thrilled to unveil the latest version of Activation Studio! This release is not just another update; it’s a game-changing evolution packed with new features and a complete interface redesign. Our goal? To provide you with the best possible tool to streamline your Salesforce Marketing Cloud experience. Let’s […]

Unleashing the Power of Integration: Activation Studio’s New Release Expands Access to SFMC System Data Views

July 12, 2023
Seamlessly Combine and Analyze Data Sources Within Salesforce Marketing Cloud We are excited to announce the release of our latest version of Activation Studio. This new release empowers marketers to take their data analysis and segmentation capabilities to unprecedented heights by providing access to a wide range of SFMC System Data Views. With this groundbreaking […]